Music Rights · Licensing Strategy

HML Studio

Helping companies and creators navigate music licensing, rights, and clearance decisions.Holly Mate-Luber is an independent advisor specializing in music rights and licensing strategy, with 13 years of publisher-side experience at Sony Music Publishing, the world's largest music publisher.She most recently served as Director of Creative Marketing (Sync Clearance and Licensing), leading high-volume rights clearance and sync licensing operations across film, television, trailers, sports, and marketing campaigns, generating $750K–$1.5M in monthly licensing revenue.Her experience includes a 7-figure Super Bowl Sunday film trailer deal and placements for major film studios, networks, and streaming platforms including Paramount Pictures, NBC, and A24.Holly holds a Bachelor of Music in Music Business and Management, magna cum laude, from Berklee College of Music.

Services

Advisory
Sync licensing strategy, deal structuring, and pricing
Copyright ownership research and rights fragmentation
AI's impact on music rights, licensing risk, and economics
Catalog due diligence for investors and acquirers
Sync readiness and catalog positioning
Sync viability feedback: what is realistically licensable and how to improve before pitchingExecution
Music rights clearance and ownership research
Licensing workflow design and operations
Litigation support for entertainment law firmsEducation
Curriculum advisory and guest instruction
Student workshops and career advisory